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GINGA São Paulo, 2026 World Cup: post by @ginga.sampa
Illustrative image: the case’s proof is in the sheet.
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SCENE 02CASE · Budweiser · iFood · Jack Daniel’s · Coca-Cola · Ingresse · SymplaJARDIM, Nova Lima (MG)2026

Budweiser · iFood · Jack Daniel’s · Coca-Cola · Ingresse · Sympla

GINGA BH · 2026 World Cup ·

Five Brazil matches at JARDIM, from June 13 to July 5.

Case sheet

Brand(s)
Budweiser · iFood · Jack Daniel’s · Coca-Cola · Ingresse · Sympla
Sponsor
AMBEV · Coca-Cola · Ingresse
Event
GINGA BH · 2026 World Cup
Date
About the date
Five Brazil matches at JARDIM, from June 13 to July 5.
Venue
JARDIM, Nova Lima (MG)
Format(s)
Naming / “presented by” · Instagram content and collabs · National circuit, Belo Horizonte venue
Link with the brand
Declared sponsorshipDeclared partnership
Level of proof
Primary source

Goal

“Budweiser presents”: tie the brand to Ginga BH, the Belo Horizonte venue of the 2026 World Cup fan platform.

Stated in the source.

Execution

RARO produced Ginga BH, the Belo Horizonte venue of the World Cup fan platform, with five Brazil matches at JARDIM. In the opening-night post, RARO thanks “Budweiser, which presents our Ginga”, and the brands that built the venue, such as Coca-Cola and Jack Daniel’s. The press names iFood, Ingresse and Sympla among the partners.

RARO’s role

Producer of Ginga BH

Result

Not measuredNo reach, sales or return figures were published for this case.

  • Declared sponsorshipBudweiser

    The press cites “sponsorship from Budweiser and iFood” before the World Cup. In the first match’s post, RARO thanks “Budweiser, which presents our Ginga”.

  • Declared partnershipCoca-Cola · Jack Daniel’s

    The press cites “partnerships” with both brands before the World Cup. In the first match’s post, RARO thanks them among the brands that build the venue “with us”.

  • Announced sponsorshipiFood

    Only the piece published before the World Cup cites “sponsorship from Budweiser and iFood”.

  • Announced partnershipIngresse · Sympla

    Only the piece published before the World Cup cites “partnerships” with both platforms.

The link says what the source states about the brand; the level of proof says what kind of source it is. Neither reveals a contract or amounts.

The three kinds of link
Declared in the source
The source says it in words: sponsorship, partnership or “presents”. “Announced” when the source predates the event.
Documented activation
There is a record whose subject is the brand’s action, such as a photo gallery devoted to it. It does not say whether it was sponsored.
Presence on record
The brand shows in the photos, a post, the menu or a wall at the event. It shows the brand was there; it does not prove a sponsorship. “Announced” when the source predates the event: then it only shows the announcement.

Sources

Discover the party

Photos showing the brand

No photo of this case has been published yet. The proof is in the sources above.

Illustrative images

Promotional or event images that do not count as proof of this case. Each caption says where the image comes from.

  • GINGA São Paulo, 2026 World Cup: post by @ginga.sampa

    Photo: Instagram @ginga.sampa

  • GINGA São Paulo, 2026 World Cup: post by @ginga.sampa

    Photo: Instagram @ginga.sampa

  • GINGA São Paulo, 2026 World Cup: post by @ginga.sampa

    Photo: Instagram @ginga.sampa

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